Woody Bygghandel Bro choses Alrik to double down on service
In a market flooded with low-price options and inadequate support, family-owned builders’ merchant Woody Bygghandel Bro made a deliberate choice to invest in service a long time ago. They decided to stand out not just by what they sell, but by how they serve their customers—with genuine commitment in every order, detail, and relationship.
This philosophy of doing things properly required a platform that could turn decades of service know-how into connected, data-driven precision. For Branch Manager Magnus Engström and his team, that platform is Alrik.
Turning service into a measurable advantage
For Woody Bygghandel Bro, excellent service means giving customers clear, reliable information. Alrik provides the digital backbone to make that happen, replacing manual chasing with real-time visibility.
"Thanks to Alrik, we can now notify our customers with great accuracy when their delivery will arrive," says Magnus Engström. "We can also easily provide them with emissions data. With Alrik’s help, our transport planning becomes both simple and highly optimised."
This level of control extends to the entire team. Proof of delivery is instantly available, making it simple to confirm where and what was delivered when a customer asks. And because everyone in the company has access to the Alrik platform, they can check delivery information themselves without creating a bottleneck around a single manager.
Building trust from people who care
When others cut corners, Woody Bygghandel Bro builds service you can trust. By choosing Alrik, they’ve ensured that every delivery they send reflects that mindset. It’s a partnership that helps them deliver on their promise: service from people who care enough to get it right.
